The focus of CCW activities is on southeast San Diego, in the heart of the city's Fourth District. The gem-shaped Diamond District is a business improvement zone that is home to 88,000 residents. It includes the communities of Chollas View, Emerald Hills, Lincoln Park, Mountain View, Mount Hope, North Encanto, Oak Park, South Encanto, Valencia Park and Webster (see map).
The Diamond District is a low-income neighborhood plagued by gang violence, few employment opportunities, low-achieving schools and little health care. The majority of single-parent families suffer from poor diets and poor health due to lack of adequate health care. These conditions affect the area's youth - requiring a comprehensive approach to improving the wellness of neighborhood residents. CCW commits the intellectual and material resources of UC San Diego to a collaboration that will address neighborhood safety, school improvement, and family health.